The Behavioral Science
for Brands Podcast

Episode 124 Thumbnail

EPISODE 124

How behavioral science reveals what traditional market research misses

Episode 123 Thumbnail

EPISODE 123 - INTERVIEW

Interview: Richard Chataway, author of The Behavior Business, on why every business is in the business of behavior

Episode 122 Thumbnail

EPISODE 122

How AI is influencing marketing and why human judgment still matters

Episode 121 Thumbnail

EPISODE 121

How e-commerce brands use behavioral science to increase perceived value

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EPISODE 120 - INTERVIEW

Interview: Michael Hallsworth, creator of the EAST framework, on what really changes behavior

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EPISODE 119

Behavioral Science for Agencies: Strategy